Category: Sem categoria
Implementing Affiliate Programs in PrestaShop Stores
Affiliate marketing has emerged as a powerful strategy for boosting sales in e-commerce, enabling merchants to expand their reach through partners (affiliates) who promote products in exchange for a commission. In today’s highly competitive online retail environment – where global affiliate marketing spend reaches billions each year and over 80% of brands leverage affiliate programs…
PrestaShop 9: what really changes in the new version
After two years of collaborative development and high anticipation, PrestaShop 9 was officially released in June 2025, marking a major step forward for the platform. This major update introduces a modernized architecture, new developer tools, and powerful features designed to support the future of e-commerce. Unlike our previous post that focused on the beta version…
How to Prepare Your PrestaShop Store for Summer Sales
Introduction: Summer is around the corner, and with it comes a season of unique sales opportunities. While some online retailers experience a mid-year slowdown as people travel and enjoy the outdoors, savvy PrestaShop merchants can turn the summer months (June through August) into a hot sales season. From major shopping events like summer holiday weekends…
Best Security Practices for Your PrestaShop Online Store
Why Security Matters for Your PrestaShop Store In the world of e-commerce, trust is everything. Your customers entrust you with their personal and payment information, which is extremely valuable to hackers. A security breach can lead to stolen customer data, fraud, and extended downtime for your website – all of which directly impact your revenue…